Community Marketing Specialist

Kuwait City, Kuwait, Kuwait

Full Time

Marketing

Mid Level

About Calo
Calo is an app providing personalized meal plans for busy people through nutritional algorithms, built with love by chefs, nutritionists, and software engineers.

Launched in Bahrain in 2019, we have since expanded to 6 countries, delivered millions of meals to our customers, and launched our very own Grab & Go Cafe concepts.

We're on a noble mission to make healthy easy. We think this is one of the most important problems to tackle in our world today. We have global ambitions - no small thinking here.

Role Overview
As Calo’s Community Marketing Specialist, you’ll build and grow local relationships to boost brand awareness and drive engagement. You’ll manage affiliates and ambassadors, activate local events, and secure wellness-focused partnerships to position Calo as the go-to healthy meal solution in Kuwait.

Main Responsibilities

Influencer & Ambassador Management

Identify and manage influencers of all sizes to promote Calo across digital platforms
Guide content creation, ensuring alignment with campaign goals and brand values

Affiliate Program

Onboard and support affiliates while tracking performance and optimizing for ROI

Events & On-Ground Activations

Plan and execute pop-ups, tastings, and wellness events to boost community engagement
Collaborate with fitness and wellness venues for joint activations

Community Engagement

Represent Calo at local events and build strong ties with health-focused communities

Strategic Partnerships

Build partnerships with gyms, clinics, and health brands to expand reach
Negotiate co-branded deals and maintain ongoing partner relationships

Performance Tracking & Reporting

Monitor campaign metrics and provide regular reports to guide strategy

Ideal Candidate

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field
2 - 4 years of experience in marketing, events, community management, or influencer marketing
Experience in wellness, fitness, or food industries is a plus
Strong written and verbal communication skills in both English and Arabic

Knowledge and Competency

Confident outreach and partnership building
Event planning and execution experience
Familiar with affiliate and influencer tracking tools
Strong understanding of Kuwait’s wellness market

Personality

Outgoing, proactive, and empathetic
Organized multitasker with attention to detail
Passionate about healthy living

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